Madinat Misr for Real Estate Development

Madinat Misr for Housing and Development (MMHD)
Madinat Misr for Housing and Development (MNHD) is one of the oldest and most prestigious real estate companies in Egypt, with a legacy that spans over 60 years of leadership in the field of urban development.

Since its establishment, Madinat Misr for Housing and Development (MNHD) has specialized in planning and developing fully integrated urban communities. The company began its journey by developing over 5.4 million square meters of land across Nasr City and other key areas in Cairo, aiming to provide modern housing units that meet the needs of diverse social segments while contributing to comprehensive urban development.

Throughout its long journey, the company has demonstrated its ability to blend Egyptian classical character with modern architectural innovation. Each of its projects features unique architectural designs that combine luxury, functionality, and elegance, making Madinat Misr one of the most trusted and reputable developers in the Egyptian real estate market

A major strategic transformation occurred in 2006, when Beltone Financial Holding acquired 88.3% of the company’s shares, marking a new chapter in its history. This acquisition led to a complete restructuring of the Board of Directors and the recruitment of a distinguished team of experts in real estate development, engineering, and management — driving Madinat Misr toward a new era of innovation and sustainable growth.
Since then, the company has adopted an ambitious vision to modernize its management and engineering approach, launching innovative projects that meet the needs of the modern real estate market.

Today, following the rebranding of its identity under the new name “Madinet Masr Developments”, the company continues to move confidently toward the future, offering fully integrated communities built on the latest concepts of sustainable design and modern urban planning.
Madinet Masr Developments Vision and Mission
Madinet Masr Developments operates with a clear vision aimed at redefining the concept of urban living in Egypt through fully integrated projects that offer a refined and balanced lifestyle combining work, living, and leisure.

Company Vision:

To become the first choice for Egyptian citizens and real estate investors by developing sustainable urban communities that deliver high economic and social value.

Company Mission:

To build vibrant, real communities founded on innovation, responsibility, and integration, providing a modern environment that meets the needs of both current and future generations.

Board of Directors – Madinet Masr for Real Estate Development

Madinet Masr Developments is led by a highly experienced executive team with deep expertise in finance, development, and engineering, combining traditional vision with global experience.

Chairman and Chief Executive Officer:Eng. Abdallah Sallam – one of the most dynamic and visionary leaders in Egypt’s real estate sector.Under his leadership, the company has undergone a transformational shift, adopting a **comprehensive

It is supported by a team of top experts in real estate development, marketing, financial management, and engineering, which has enabled the company to achieve record growth rates in recent years.

Madinat Misr Developments – Track Record & Major Projects
Madinat Misr for Housing and Development (Madinet Masr Developments) boasts an impressive portfolio of landmark projects that have made a significant impact on Egypt’s real estate market.Its developments extend across some of the most prestigious and strategic areas of Cairo, East and West, reflecting the company’s strong expertise, planned expansion, and precision in execution.
Throughout its history, the company has delivered a diverse range of residential and investment projects, perfectly blending modern architectural design, prime locations, and integrated services — making Madinet Masr one of the most trusted and in-demand real estate developers in Egypt.

Below are the most prominent projects by Madinet Masr Developments, categorized by region:
East Cairo
Taj City New Cairo

Taj City Compound is one of the largest and most significant projects developed by Madinet Masr Company in New Cairo. It combines luxury and practicality in a prime strategic location on Suez Road, directly opposite the JW Marriott Hotel and close to the Ring Road.

The project is designed in a modern European style, with more than 60% of its area dedicated to green spaces and amenities, providing an integrated living experience that combines luxurious housing with a peaceful lifestyle.
The project is designed in a modern European style, with more than 60% of its area dedicated to green spaces and amenities, providing an integrated living experience that combines luxurious housing with a peaceful lifestyle.

Sarai New Cairo

Sarai Compound is considered one of Madinat Misr’s finest projects, spanning a vast area of 5.5 million square meters on Suez Road, near the New Administrative Capital.

The project is designed in an authentic Egyptian architectural style with a modern contemporary touch, featuring the largest artificial lake in New Cairo, along with recreational areas, shopping malls, and fully equipped social and sports clubs.

Sarai includes a diverse range of units suitable for all segments, distinguished by high-quality finishes and flexible spaces that cater to the varying needs of clients.

Elaf New Cairo

Elif is the newest development phase within Sarai Compound — a modern residential community offering housing units with contemporary designs that blend simplicity and luxury.
The project stands out for its prime location within Sarai, providing easy access to facilities and services, offering residents a modern and fully integrated living experience that meets the demands of contemporary life.
west cairo
The Butterfly Compound Mostakbal City

The Butterfly Compound is one of Madinet Masr’s newest projects in West Cairo, offering a golden investment and residential opportunity for those seeking luxury and tranquility.
The project enjoys a strategic and unique location in the heart of Mostakbal City, ensuring easy access to both New Cairo and the New Administrative Capital within just a few minutes.
The compound features a design inspired by the beauty of nature and the elegance of architectural details, with vast areas dedicated

The New Administrative Capital (Upcoming Projects)

As part of its future plans, Madinet Masr for Real Estate Development has announced its intention to expand into the New Administrative Capital through a series of integrated residential and administrative projects, continuing its journey in supporting Egypt’s modern urban expansion.

Overview of the Company’s Investments
The Taj City and Sarai projects are among the most successful real estate developments in the Egyptian market, as the company has sold thousands of units in record time thanks to diverse designs, competitive prices, and flexible payment systems that make ownership easy.
This success has also contributed to attracting both local and foreign investors to invest in the company’s projects, thanks to the high returns and long-term stability offered within the Egyptian real estate market.
The Future Expansion Plan of Madinat Misr for Real Estate Development
Madinet Masr Developments continues to implement an ambitious expansion plan aimed at strengthening its presence across various regions of the country, in line with Egypt’s Vision 2030 for comprehensive urban development.
Following its great success in projects across New Cairo and East Cairo, the company has entered a strategic expansion phase aimed at launching new communities in the New Administrative Capital, West Cairo, the North Coast, and Delta cities.

Through these expansions, the company aims to replicate the success model it achieved in Taj City and Sarai by offering integrated projects that meet all customer needs for residence, work, and entertainment in one place.

Madinat Misr bases its future vision on three main pillars

Strategic Geographic Expansion:
By selecting strategic locations near new main roads and axes such as the Dabaa Axis and Bin Zayed Axis, ensuring easy accessibility and connecting its projects with other major cities.
Diversification of Projects and Real Estate Products:
The company is working on developing a diverse portfolio of residential, commercial, and administrative units to meet the needs of different customer and investor segments — whether they are seeking permanent housing or profitable investment opportunities.
Adopting the Concept of Sustainability and Modern Technology:
The company embraces a strategy focused on transitioning toward smart cities and green architecture by utilizing advanced digital management systems and eco-friendly materials that preserve resources and enhance the quality of life for residents.

The company has also announced its intention to launch a new series of integrated projects in the governorates of Lower Egypt and the Delta over the coming years, in a move aimed at expanding its customer base beyond the capital and providing exceptional investment opportunities in new and promising areas.

These expansions are expected to create a qualitative leap in the company’s investment volume over the next few years, strengthening its position as one of the largest and most influential real estate developers in shaping the landscape of modern Egyptian cities.
New Identity of Madinet Masr and the Transformation from MNHD to Madinet Masr
Madinet Nasr for Housing and Development (MNHD) has undergone one of the most significant institutional transformations in its history by rebranding to “Madinet Masr Developments.” This strategic shift was not merely a name change but represented a major evolution in the company’s philosophy and its forward-looking vision.

This step served as a practical translation of the company’s evolution from a traditional developer into an integrated entity that provides comprehensive urban solutions, aligning with the needs of the new generation and supporting the state’s vision toward smart and sustainable cities.
The new identity “Madinet Masr” not only reflects the company’s geographic expansion of projects but also embodies a national vision aimed at building vibrant cities that extend across the entire country.

Engineer Abdullah Sallam, the company’s CEO, affirmed that the rebranding initiative came as part of a long-term strategic plan aimed at:

Enhancing brand awareness and associating it with innovation and renewal
Developing the company’s image to align with changing customer needs and modern lifestyles.
Expanding into new governorates and cities beyond Greater Cairo
Preserving the company’s legacy that dates back to 1959, while presenting a bolder vision for the future.

The new “Madinet Masr” identity reflects a philosophy that blends authenticity with modernity; it represents the continuation of a long-established company built on trust, while also symbolizing a new generation of integrated real estate development based on innovation, sustainability, and diversity in every project.

With this transformation, the company affirmed that it looks to the past with pride but to the future with confidence, continuing its journey as one of the most influential real estate companies in both the Egyptian and Arab markets.
Advantages of Madinet Masr for Real Estate Development
Madinet Masr’s success did not come by chance; it was built upon a set of core values and advantages that made it a model to follow in real estate development both inside and outside Egypt. The most prominent of these are:

A long history of trust and stability spanning over six decades
A flexible new identity that blends heritage with modern development
A diverse range of projects including residential, administrative, commercial, and touristic developments.
Selecting strategic locations along the most important new roads and main axes.
Collaboration with leading companies in design, construction, and engineering consultancy
Implementing sustainability standards in design and infrastructure
Flexible payment systems that suit various categories of clients and investors
Full commitment to delivery schedules and construction quality.

A young and ambitious vision led by the new management, headed by

The Role of Madinet Masr in Supporting Egypt’s Vision 2030
Madinet Masr for Real Estate Development is one of the companies actively contributing to achieving the sustainable development goals within Egypt’s Vision 2030 through:

Launching smart communities that align with the digital transformation in urban management
Providing direct job opportunities in the fields of construction, operation, and management
Promoting the concept of integrated housing that balances comfort and investment

Focus on using clean energy and eco-friendly building materials.

Customer and Investor Opinions
Madinet Masr’s performance has received widespread praise from customers, who commended the company’s commitment, project quality, and modern designs that keep pace with global development trends.
Investors also view the company’s projects as some of the safest and most profitable real estate investments, thanks to its strong reputation, financial stability, and long-standing commitment to its clients.

It can be said that Madinet Masr Developments is not just a traditional real estate developer but a pioneering brand shaping the urban future of Egypt.
From Taj City to Sarai and New Zayed, the company has succeeded in presenting a unique model that blends deep-rooted experience with modern innovation, remaining a symbol of quality and trust in the world of real estate development.

With its continuous expansion and diverse projects, Madinet Masr affirms that it is moving steadily toward a brighter future, remaining the leading partner in building the cities of tomorrow.

Madinat Misr for Housing and Development (MMHD)
Madinat Misr for Housing and Development (MNHD) is one of the oldest and most prestigious real estate companies in Egypt, with a legacy that spans over 60 years of leadership in the field of urban development.

Since its establishment, Madinat Misr for Housing and Development (MNHD) has specialized in planning and developing fully integrated urban communities. The company began its journey by developing over 5.4 million square meters of land across Nasr City and other key areas in Cairo, aiming to provide modern housing units that meet the needs of diverse social segments while contributing to comprehensive urban development.

Throughout its long journey, the company has demonstrated its ability to blend Egyptian classical character with modern architectural innovation. Each of its projects features unique architectural designs that combine luxury, functionality, and elegance, making Madinat Misr one of the most trusted and reputable developers in the Egyptian real estate market

A major strategic transformation occurred in 2006, when Beltone Financial Holding acquired 88.3% of the company’s shares, marking a new chapter in its history. This acquisition led to a complete restructuring of the Board of Directors and the recruitment of a distinguished team of experts in real estate development, engineering, and management — driving Madinat Misr toward a new era of innovation and sustainable growth.
Since then, the company has adopted an ambitious vision to modernize its management and engineering approach, launching innovative projects that meet the needs of the modern real estate market.

Today, following the rebranding of its identity under the new name “Madinet Masr Developments”, the company continues to move confidently toward the future, offering fully integrated communities built on the latest concepts of sustainable design and modern urban planning.
Madinet Masr Developments Vision and Mission
Madinet Masr Developments operates with a clear vision aimed at redefining the concept of urban living in Egypt through fully integrated projects that offer a refined and balanced lifestyle combining work, living, and leisure.

Company Vision:

To become the first choice for Egyptian citizens and real estate investors by developing sustainable urban communities that deliver high economic and social value.

Company Mission:

To build vibrant, real communities founded on innovation, responsibility, and integration, providing a modern environment that meets the needs of both current and future generations.

Board of Directors – Madinet Masr for Real Estate Development

Madinet Masr Developments is led by a highly experienced executive team with deep expertise in finance, development, and engineering, combining traditional vision with global experience.

Chairman and Chief Executive Officer:Eng. Abdallah Sallam – one of the most dynamic and visionary leaders in Egypt’s real estate sector.Under his leadership, the company has undergone a transformational shift, adopting a **comprehensive

It is supported by a team of top experts in real estate development, marketing, financial management, and engineering, which has enabled the company to achieve record growth rates in recent years.

Madinat Misr Developments – Track Record & Major Projects
Madinat Misr for Housing and Development (Madinet Masr Developments) boasts an impressive portfolio of landmark projects that have made a significant impact on Egypt’s real estate market.Its developments extend across some of the most prestigious and strategic areas of Cairo, East and West, reflecting the company’s strong expertise, planned expansion, and precision in execution.
Throughout its history, the company has delivered a diverse range of residential and investment projects, perfectly blending modern architectural design, prime locations, and integrated services — making Madinet Masr one of the most trusted and in-demand real estate developers in Egypt.

Below are the most prominent projects by Madinet Masr Developments, categorized by region:
East Cairo
Taj City New Cairo

Taj City Compound is one of the largest and most significant projects developed by Madinet Masr Company in New Cairo. It combines luxury and practicality in a prime strategic location on Suez Road, directly opposite the JW Marriott Hotel and close to the Ring Road.

The project is designed in a modern European style, with more than 60% of its area dedicated to green spaces and amenities, providing an integrated living experience that combines luxurious housing with a peaceful lifestyle.
The project is designed in a modern European style, with more than 60% of its area dedicated to green spaces and amenities, providing an integrated living experience that combines luxurious housing with a peaceful lifestyle.

Sarai New Cairo

Sarai Compound is considered one of Madinat Misr’s finest projects, spanning a vast area of 5.5 million square meters on Suez Road, near the New Administrative Capital.

The project is designed in an authentic Egyptian architectural style with a modern contemporary touch, featuring the largest artificial lake in New Cairo, along with recreational areas, shopping malls, and fully equipped social and sports clubs.

Sarai includes a diverse range of units suitable for all segments, distinguished by high-quality finishes and flexible spaces that cater to the varying needs of clients.

Elaf New Cairo

Elif is the newest development phase within Sarai Compound — a modern residential community offering housing units with contemporary designs that blend simplicity and luxury.
The project stands out for its prime location within Sarai, providing easy access to facilities and services, offering residents a modern and fully integrated living experience that meets the demands of contemporary life.
west cairo
The Butterfly Compound Mostakbal City

The Butterfly Compound is one of Madinet Masr’s newest projects in West Cairo, offering a golden investment and residential opportunity for those seeking luxury and tranquility.
The project enjoys a strategic and unique location in the heart of Mostakbal City, ensuring easy access to both New Cairo and the New Administrative Capital within just a few minutes.
The compound features a design inspired by the beauty of nature and the elegance of architectural details, with vast areas dedicated

The New Administrative Capital (Upcoming Projects)

As part of its future plans, Madinet Masr for Real Estate Development has announced its intention to expand into the New Administrative Capital through a series of integrated residential and administrative projects, continuing its journey in supporting Egypt’s modern urban expansion.

Overview of the Company’s Investments
The Taj City and Sarai projects are among the most successful real estate developments in the Egyptian market, as the company has sold thousands of units in record time thanks to diverse designs, competitive prices, and flexible payment systems that make ownership easy.
This success has also contributed to attracting both local and foreign investors to invest in the company’s projects, thanks to the high returns and long-term stability offered within the Egyptian real estate market.
The Future Expansion Plan of Madinat Misr for Real Estate Development
Madinet Masr Developments continues to implement an ambitious expansion plan aimed at strengthening its presence across various regions of the country, in line with Egypt’s Vision 2030 for comprehensive urban development.
Following its great success in projects across New Cairo and East Cairo, the company has entered a strategic expansion phase aimed at launching new communities in the New Administrative Capital, West Cairo, the North Coast, and Delta cities.

Through these expansions, the company aims to replicate the success model it achieved in Taj City and Sarai by offering integrated projects that meet all customer needs for residence, work, and entertainment in one place.

Madinat Misr bases its future vision on three main pillars

Strategic Geographic Expansion:
By selecting strategic locations near new main roads and axes such as the Dabaa Axis and Bin Zayed Axis, ensuring easy accessibility and connecting its projects with other major cities.
Diversification of Projects and Real Estate Products:
The company is working on developing a diverse portfolio of residential, commercial, and administrative units to meet the needs of different customer and investor segments — whether they are seeking permanent housing or profitable investment opportunities.
Adopting the Concept of Sustainability and Modern Technology:
The company embraces a strategy focused on transitioning toward smart cities and green architecture by utilizing advanced digital management systems and eco-friendly materials that preserve resources and enhance the quality of life for residents.

The company has also announced its intention to launch a new series of integrated projects in the governorates of Lower Egypt and the Delta over the coming years, in a move aimed at expanding its customer base beyond the capital and providing exceptional investment opportunities in new and promising areas.

These expansions are expected to create a qualitative leap in the company’s investment volume over the next few years, strengthening its position as one of the largest and most influential real estate developers in shaping the landscape of modern Egyptian cities.
New Identity of Madinet Masr and the Transformation from MNHD to Madinet Masr
Madinet Nasr for Housing and Development (MNHD) has undergone one of the most significant institutional transformations in its history by rebranding to “Madinet Masr Developments.” This strategic shift was not merely a name change but represented a major evolution in the company’s philosophy and its forward-looking vision.

This step served as a practical translation of the company’s evolution from a traditional developer into an integrated entity that provides comprehensive urban solutions, aligning with the needs of the new generation and supporting the state’s vision toward smart and sustainable cities.
The new identity “Madinet Masr” not only reflects the company’s geographic expansion of projects but also embodies a national vision aimed at building vibrant cities that extend across the entire country.

Engineer Abdullah Sallam, the company’s CEO, affirmed that the rebranding initiative came as part of a long-term strategic plan aimed at:

Enhancing brand awareness and associating it with innovation and renewal
Developing the company’s image to align with changing customer needs and modern lifestyles.
Expanding into new governorates and cities beyond Greater Cairo
Preserving the company’s legacy that dates back to 1959, while presenting a bolder vision for the future.

The new “Madinet Masr” identity reflects a philosophy that blends authenticity with modernity; it represents the continuation of a long-established company built on trust, while also symbolizing a new generation of integrated real estate development based on innovation, sustainability, and diversity in every project.

With this transformation, the company affirmed that it looks to the past with pride but to the future with confidence, continuing its journey as one of the most influential real estate companies in both the Egyptian and Arab markets.
Advantages of Madinet Masr for Real Estate Development
Madinet Masr’s success did not come by chance; it was built upon a set of core values and advantages that made it a model to follow in real estate development both inside and outside Egypt. The most prominent of these are:

A long history of trust and stability spanning over six decades
A flexible new identity that blends heritage with modern development
A diverse range of projects including residential, administrative, commercial, and touristic developments.
Selecting strategic locations along the most important new roads and main axes.
Collaboration with leading companies in design, construction, and engineering consultancy
Implementing sustainability standards in design and infrastructure
Flexible payment systems that suit various categories of clients and investors
Full commitment to delivery schedules and construction quality.

A young and ambitious vision led by the new management, headed by

The Role of Madinet Masr in Supporting Egypt’s Vision 2030
Madinet Masr for Real Estate Development is one of the companies actively contributing to achieving the sustainable development goals within Egypt’s Vision 2030 through:

Launching smart communities that align with the digital transformation in urban management
Providing direct job opportunities in the fields of construction, operation, and management
Promoting the concept of integrated housing that balances comfort and investment

Focus on using clean energy and eco-friendly building materials.

Customer and Investor Opinions
Madinet Masr’s performance has received widespread praise from customers, who commended the company’s commitment, project quality, and modern designs that keep pace with global development trends.
Investors also view the company’s projects as some of the safest and most profitable real estate investments, thanks to its strong reputation, financial stability, and long-standing commitment to its clients.

It can be said that Madinet Masr Developments is not just a traditional real estate developer but a pioneering brand shaping the urban future of Egypt.
From Taj City to Sarai and New Zayed, the company has succeeded in presenting a unique model that blends deep-rooted experience with modern innovation, remaining a symbol of quality and trust in the world of real estate development.

With its continuous expansion and diverse projects, Madinet Masr affirms that it is moving steadily toward a brighter future, remaining the leading partner in building the cities of tomorrow.

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